Tag Archives: MySpace

Music Streaming Services vs. Music Ownership

By tristan | Published: April 15, 2009
Can music streaming services replace music ownership? This is one of the never ending questions I hear pertaining to the music industry. Because we are in a transitional state from physical retail album sales to digital distribution and online music streaming, answers to questions like this have the potential to reshape to how artists, record labels, [...]
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The New Generation Latino: A secret niche market that social marketers should be aware of.

By anthony | Published: March 17, 2009
To most marketers and advertisers when you mention the Latino Market they immediately think of the Spanish speaking community. By identifying the Latino market as a Spanish speaking market, marketers are ignoring the largest percentage of Latinos in the United States. In fact 60% of Latinos in the United States are 2nd and 3rd generation [...]
Posted in Social Media | Also tagged , | 1 Comment

My MySpace Praise

By Greg Cargill | Published: February 6, 2009
I spend too much time on social networks. Trust me, I rival your 14 year old but it is what we do. The big difference between my use of sites like Facebook and MySpace is that I don’t really enjoy using them. I love the easy, no login needed, see anything you want aspect of [...]
Posted in Advertising, Music Industry, New Media, Social Media, Social Networks | Also tagged | Leave a comment

Maybe there are only 65 million people who use the social web

By Greg Cargill | Published: November 14, 2008
This isn’t really something I believe, but I wanted to throw it into the ring after reading this article on Mashable: Facebook Now 2/3rds the Size of MySpace in US. MySpace had a peak in unique users around the 65 million mark.     The numbers have tapered off a bit since those levels a year ago, down to [...]
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MySpace monitizes video using Auditude

By Greg Cargill | Published: November 3, 2008
Here is the simple version of this: The Old Way: 1. User uploads copyrighted material 2. Video gets flagged 3. MySpace takes down video The New Way: 1. User uploads copyrighted material 2. Video gets flagged 3. MySpace adds ads to this content using Auditude and splits the revenue with the copyright holder Nothing too insanely genius, but it is a fine example of [...]
Posted in Advertising, Social Networks, Video | Also tagged , , , , | Leave a comment