Tag Archives: Apple

It’s a Google Week in a Google World

Even in this fast paced world (wide web) it’s mind-blowing sometimes what can happen over the course of just a few days. I was traveling throughout the weekend - first having the honor of helping put together a legendary night of music with Ian McCulloch of Echo and the Bunnymen, and then spending quality time discussing [...]
Posted in New Media, Social Media | Also tagged , , , , , , , , , , , , , | 1 Comment

A life of “nothing better to do”

Recently I have been posting quite a bit about the distraction that social media has become in our lives.  This message coming from someone who makes a living from online marketing might seem a little confusing; I should be the person telling you to spend every waking second on FaceTubeEeter.ly. I post these things because I [...]
Posted in Misc. | Also tagged , , , , | Leave a comment

“And be a simple kind of man.”

My favorite song of all time, the one I would want played at my funeral because in many ways it defines who I have aimed to be in my life, is Lynyrd Skynard’s “Simple Man“. I live a simple life.  I like simple things.  I like things that make my life simpler. The Internet, even though endlessly [...]
Posted in New Media | Also tagged , , , , , , | Leave a comment

What About Your Audience’s ROI?

The million dollar question on the minds (and scarcely from the mouths) of social media marketing professionals is about return on investment. Everyone wants to know, where’s the ROI? It is an interesting question, and one we’ll be addressing directly and in depth in the coming weeks here on the blog. If you’re burning with curiosity [...]
Posted in Misc., Music Industry, Video | Also tagged , , , , , , , , , | Leave a comment

Viral Video Ping-Pong X - Apple Responds to Microsoft Ads

“Viral Video Ping-Pong” - a weekly series on the bigMETHOD blog in which Greg and John attempt to outdo one another with the posting of an incredible low-budget clip. It’s no secret.  I’m one of Microsoft Excel’s most enthusiastic supporters.  While it is possible to run the program on a Mac, it’s never the same. Which [...]
Posted in Video | Also tagged , , , | Leave a comment