“Google could be the Google of social media.”

Making Social Networks Profitable: Google’s new approach could offer advertisers coveted online communities

Google, social networks, profit… that should be compelling enough to get you to read the article.

P.S. - The subject line of this blog post is pulled from the article and a quote from Ian Schafer, CEO of the online ad firm Deep Focus, a company I used to work with quite a bit while at Interscope Records. Shout out!

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