Author Archives: kelly

Battling the Elements and Coming Out on Top

By kelly | Published: August 6, 2009
Just yesterday I was introduced to Clay Marzo (via this unreal ESPN video my friend sent me), by far one of the most unique, inspirational, talented, genuine surfers in the business.  My jaw dropped watching clips of him in the water.  He rips.  Simple as that.  But there is more to his story than simply [...]
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A Subculture Hits the Theaters

By kelly | Published: April 2, 2009
A subculture is a group of people within a culture (whether distinct or hidden) which differentiates them from the larger culture to which they belong. If a particular subculture is characterized by a systematic opposition to the dominant culture, it may be described as a counterculture. (source: Wikipedia) Skaters have created their own subculture – distinguished [...]
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When Does Accessible Become Too Accessible?

By kelly | Published: March 19, 2009
We spend so much time building a pedestal for our favorite celebrities and top athletes and pop icons, but does this new wave of social media break down the image they’ve worked so hard to establish?  With these new tools, many celebs and athletes are making serious efforts to “connect” more on a personal level [...]
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